Friday, February 18, 2011

America's 50 Most Powerful People in Food!

(The Daily Meal) Power is the ability to make things happen. It's authority, strength, muscle, swack, juice.

In the food world, the people with power are the ones who affect what and how and where and why we eat — or who can, if they want to. They're the agribusiness moguls who decide what gets grown and how it gets harvested and sold; the representatives of major food processing, distribution concerns, and retail food outlets who create new products and service the demand for edibles old and new. They're the scolds and nannies — and admirable consumer advocates — who tell us what we should and shouldn't eat, sometimes upending whole industries in the process
Some wield a traditional form of power, like the key figures in the governmental agencies concerned with the economics and the safety of our food supply; some have more ephemeral might, like the media stars and public figures who sway our food opinions and stimulate our appetites today but might well be gone tomorrow. The food-powerful include the chefs and restaurateurs who ignite food trends, introduce us to unfamiliar products and culinary notions, and establish the standards we come to expect for the preparation and the serving of food; they also include the journalists who report on all of the above…

We've thrown in a few men and women whose connection with food is less than obvious, too (and explained why they're there). And #1 on our list doesn't fit neatly into any one slot — though it's somebody the reader is apt to know very well.

Any catalogue of powerful people — and certainly any ranking of them in order of clout — is bound to be highly subjective, of course. That doesn't mean that it has to be arbitrary. The Daily Meal editors collaborated to assemble our initial list, then added and subtracted, fine-tuned and developed. We did extensive research and had endless discussions and occasionally strenuous debates. One thing that was clear from the beginning was that the most influential figures in the field weren't always the best-known, and that CEOs could wield more might than celebrities.

We certainly included some high-profile individuals — TV personality Rachael Ray (#14), chef Mario Batali (#31), and The New York Times restaurant critic Sam Sifton (#9), to name three — but they are interleafed with people you may never have heard of, like Gregory R. Page, CEO of Cargill, Inc. (#18), whose company sells about a quarter of all the grain and meat eaten in the U.S. annually; or Irene Rosenfeld,
Chairman and CEO of Kraft Foods (#29), named most powerful woman in American business by Forbes.

One unelected but highly visible player in American politics ranks highly on our list, but not for the same reasons that earned a slot for Michael R. Taylor, Deputy Commissioner for Foods at the U.S. Food and

Drug Administration (#11), who is charged with carrying out sweeping new federal food safety laws. And then there are names you might not expect to see on a list of food folk at all: What's New York City mayor

Michael Bloomberg (#27) doing there? And what about Mr. Apple, Steve Jobs (#5)? All will be revealed.
Our ultimate criterion was simply this: Can this person, whether by dint of corporate position, media access, moral authority, or sheer personality, substantially change, improve, and/or degrade the quality and variety of the American diet or the way we think about it? 

We're confident that we've come up with a pretty good list. What do you think? Did we leave off anybody obvious, or give undue prominence to some food folk or not enough to others? Here's the list!

 16. Guy Fieri
1. You

*When it comes to food, many of you are already experts. Many people know a great deal about food nutrition and how to make it work for them. However, it's the influence on the other side and behind closed doors that truly tell the story. From corporations, celebrities, first ladies, chefs, and talk show host; those are the people getting the credit for being the powehouses in food.
Now for us here at "Diva's Nation" it's about the influence, but are you changing the way Americans deal with food and approach food. You can speak, develop food plans, write books, and mentor, and have a food show; but if your not changing minds then your not getting anywhere. What we have to do, is look at food (healthy) in a different way and develop a multitude of approaches in the teachings. We also have to educate parents, community members, teachers, and others about the joys of food! When taking the time to talk to people in communites (in their own enviroment) then you have to find what may work best for them.

The bottom line is, we have struggling communities, families and individuals who cannot afford to eat healthy like they should. That is an issue and people have to address that in order to help them figure out how to make what they have, work best for them, and at the same time bennefit in a healthy way.
At the end of the day, it's about stepping from behind the corporate doors and the desk and reach out to people who you want to truly influence.*
Diva's Nation
*Join The Conversation*

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